Akasa Air and Adidas launch SkyEaze sneakers.

Akasa Air has introduced SkyEaze, a custom-designed sneaker developed in partnership with Adidas for its cabin crew and ground staff. The initiative marks a first in Indian aviation and aligns with the airline's continued emphasis on comfort, performance, and employee well-being. The sneaker features Adidas Cloudfoam technology and integrates Akasa's signature orange colour with the iconic Adidas design.

Akasa Air has announced the launch of SkyEaze, a new sneaker designed in collaboration with Adidas and tailored specifically for its cabin crew and ground staff. The airline says the initiative reflects its employee-first ethos and continues efforts to redefine comfort and inclusivity in Indian aviation.

Sky Eaze represents a step forward in aviation workwear by combining functionality with a modern design language. The sneaker was developed only for Akasa employees and incorporates Adidas Cloudform sock liner technology. This technology offers enhanced cushioning and shock absorption that adapts to each wearer's unique pressure points. The design also integrates Akasa Air's signature sunrise orange into the Adidas three-stripe motif.

The launch builds on Akasa's earlier uniform innovation. In 2022, it became the first Indian airline to introduce gender-neutral uniforms and sneakers. Belson Coutinho, Co-founder and Chief Operating Officer of Akasa Air, said, "We are immensely thrilled to introduce SkyEaze sneakers, a first in Indian aviation collaborations. These sneakers aren't just footwear; they're a tangible representation of Akasa Air's profound commitment to creating a workplace that champions employee comfort, inclusivity and high performance, all with a distinctive blend of fun and style."

He added, "We are grateful to Adidas for this unique partnership, lending their iconic three stripes and cutting-edge Cloudform sock liner technology to create a truly comfortable, high-performance work solution. We strongly believe that investing in our employees' support and care directly enriches the overall Akasa Experience."

The initiative adds to Akasa's broad strategy to position itself as a tech-led and people-centric airline. The brand has implemented several customer experience enhancements, such as pet-friendly travel in-flight meals under Cafe Akasa and digital features like QuietFlights and SkyScore. The airline also introduced Braille safety and menu cards to improve accessibility for visually impaired passengers.

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Akasa Air And Adidas Launch SkyEaze Sneakers

News Source : Economic Times