Cinnamon Hotels Sri Lanka Expands Presence Across Indian Market

Cinnamon Hotels and Resorts has partnered with AVIAREPS India to strengthen its brand positioning and public relations efforts in the Indian market. The collaboration aims to enhance visibility among luxury and experiential travellers, leveraging India's growing outbound travel sector and Sri Lanka's tourism revival.

Cinnamon Hotels and Resorts has appointed AVIAREPS India to lead its public relations and brand strategy in India. The move aims to reinforce the group's presence among Indian travellers and capitalise on Sri Lanka's growing appeal as a preferred travel destination.

With a portfolio of 17 properties, Cinnamon Hotels and Resorts has been redefining luxury hospitality in the region. Its flagship project, Cinnamon Life City of Dreams Sri Lanka, opened last year as the country's most significant private investment, valued at USD 1.3 billion. The integrated resort features 687 rooms, 12 dining venues, a 16,000 sqm MICE facility, and South Asia's largest gaming space, which is in collaboration with Melco, a leading global casino operator. A new shopping mall within the complex is set to open later this year.

Radhey Tawar, Chief Commercial Officer of Cinnamon Hotels and Resorts, highlighted Sri Lanka's tourism resurgence: "Targeted promotions, enhanced airline connectivity, and strategic visa policies drive strong tourism growth. Sri Lanka is on track to welcome 2.5 million visitors in 2025."

Ellona Perira, General Manager of AVIAREPS India, expressed enthusiasm about the collaboration, saying, "Sri Lanka is emerging as a top destination for Indian travellers. We aim to elevate Cinnamon Hotels and Resorts' brand appeal by positioning it as the preferred choice for luxury and experiential stays."

With Sri Lanka's tourism revenue projected to reach USD 3.17 billion in 2025, Cinnamon Hotels and Resorts is expanding beyond Colombo. The recent opening of Kandy Myst by Cinnamon marks a significant step in the company's growth strategy, with further plans to strengthen its presence in key international markets, including the Maldives, the UK, the Middle East, and China.  

#cinnamonhotels #expansion #srilanka #india #tourismnews #travelupdate #aviareps #hospitality