Marriott Bonvoy, the global hotel loyalty programme of Marriott International, has been appointed the Official Accommodation Partner of the International Cricket Council (ICC)in a multi-year agreement that runs through 2029. The partnership will cover all major ICC events, including World Cups for men’s and women’s cricket, and aims to elevate travel and stay experiences for teams, officials and fans around the world.
Under the new arrangement, Marriott Bonvoy will offer exclusive hotel experiences, premium benefits and tailored accommodation services across its global portfolio for ICC tournaments and associated activities. Members of the loyalty programme can expect special offers, curated stay packages and priority access to select properties during major cricket events.
As stated by ICC Chief Executive Kumar Sangakkara, this partnership would ensure a smooth and enjoyable journey for all those involved in the cricketing world. The ICC’s aim to improve the overall fan experience at international events is in line with this partnership.
The leadership of Marriott International pointed out that the global appeal of cricket and its loyal fan base provide immense opportunities to highlight the strength and quality of the Marriott Bonvoy network. With thousands of properties across over 130 countries, the Marriott Bonvoy network will be able to address the accommodation requirements from pre-event to tournament travel itineraries.
The agreement also encompasses special Marriott Bonvoy experiences related to ICC events, such as culinary experiences and fan-focused hospitality areas at select locations, to bring the cricket and travel communities closer together.
The Marriott Bonvoy aims to enhance its reach among sports fans and re-establish itself as a major force in the travel and hotel industry through this partnership with the ICC.
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